Sunday, 12 December 2010

Evaluation 4: How did you use new media technologies in the construction and research, planning and evaluation stages?

In the pictures above, there is a print screen of my music video in progress on the program Final Cut Express, this was the program where all my editing and processing of the video took place. There is also a print screen of blogger, this is the website where all of the evaluation and updates were written. this was also a way me to track my progress by logging all my work. My main equipment was the camera and tripod, this was the most important equipment to me throughout the filming stage. there is also a picture of a Mac, the mac was where all my editing, uploading and logging took place.

This year when i created my music video I used Final Cut Express in editing the video, the programme enabled me to broaden what i could do in the editing and creative process, by using more effects and transitions that were available i could experiment with new things and find what fitted and what i could use to created a professional look to my music video. When using final cut express i tried new ways of creating transitions from scenes. By using a trial and error method i could use my audience feedback to tell me what worked and what didn't. By increasing the complexity of different styles and effects, i was able to piece together my footage therefore developing a solid and well edited video. In this i then used the program to utilised stills and photography from the video, this then helping me in the evaluation stages. The most challenging aspect of my music video was the complexity of creating the moving animation of the shooting star. i used The Final Cut guide to guide me through the different stages of production when creating the image. i had to learn and understand more specific ideas in final cut to achieve my moving image, therefore i tried easier ways of moving images and then moved up into a complex and reliable way of creating the moving image.

I also used the same video technology as last year, using the camera and tripod this year again i was more capable and was confident in working with the equipment this enabled me to increase the things i could achieve with using different filming styles. i tried to use natural lighting throughout my piece. the sun setting was always a focal point of where i wanted to place the camera, giving that reflective look on the camera, this then relates back to style of music i was aiming to deliver. For the scene of the shooting star and the sky, i realised that i would need a longer times for the editing, therefore i would film for longer giving enough space to play around in the editing process.

This is also said for blogger, I found that i could try new things with the confidence that i had gained from last year. i used blogger to log my research, by doing this i could then refer back to similar video styles and album styles for my ancillary task. Also i logged all my work after a new task, with the same attitude as with last year, using blogger i could refer back to my film and see how i solved similar problems in the filming and editing process.

I also used You Tube for my inspiration of music videos, i looked at similar artists that are in my genre of music and found aspects from successful music videos and used these ideas in my music video. By seeing what has been succesful and what hasent i could then see what i would put inot my video. Also i used You Tube account to upload my animatic story board, this enabled me to upload my video to blogger using the given URL. Also used Itunes as a converter from a normal Mp3 to a file that i could place into my audio line in Final Cut express, i used this method to get my audio of the song Shooting Stars and placed this alongside the clips.

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