Audience Feedback: Questionnaire

I created a questionnaire and handed it out to 25 people these were my results.

15 were male:

10 were female:

male answers:

What is your favourite type of music video?: Spectacle- 3 Performance- 1 Narrative- 4

Image- 7

What is your favourite type of music?: Acoustic- 1 Rock- 4 R&b/ Rap- 7 Indie- 3

Metal- 0

How often do you listen to music?: Every day- 13 Every other day-2 Weekly-0

Never-0

How often do you watch music video's?: Every day-6 Every other day-8

Weekly- 1 Never- 0

Is a music video vital to you?: Yes- 12 No- 3

When receiving these results from the males I found that the majority of them enjoyed a image based genre. this could possible be down to the society where most music video's in today's market are based around the personal image of a female artist, exploiting the body and using there looks to sell the video creating a positive attitude on the male audience. I found that only one member preferred acoustic music, with acoustic being my chosen song I will then have to rely on the video to widen my target audience. 13 out of the 15 boys said that they listen to music everyday and 6 of those also watch music videos everyday. therefore with such a grip on the public, music and music video audience are vast so I intend to offer a video to a large scale audience.

Female answers:

What is your favourite type of music video?: Spectacle- 1 Performance- 2

Narrative- 5 Image- 2

What is your favourite type of music?: Acoustic- 3 Rock-0 R&b/Rap-6 Indie-1

Metal-0

How often do you listen to music?: Every day- 9 Every other day-1 Weekly-0

Never-0

How often do you watch music video's?: Every day-6 Every other day-2

Weekly-1 Never-0

Is a music video vital to you?: Yes- 8 No- 2

There is a significant difference between the male and female answers. as the majority of the males preferred a image genre, half of the females preferred the narrative genre. This contrasting again with female exposer in music video's being greater than males, therefore females will always prefer for example a love story narrative. The results hint at stereotypes of what we expect male and females to like from what they watch. 9 of the 10 females said that they listen to music every day, that's 90% which is around the same as the males, but there is a bigger percentage of females that watch music videos everyday. after sourcing this results I can now see what I should be aiming for. I think that going for a narrative genre with acoustic song that is aimed at the female genre would be where I could create my biggest target audience.